The Mikuska Group  

How to engage donors and build relationships

People don’t give to organizations, they give to people. So it’s vitally important to engage donors and prospective donors with people in your organization:

  • Find out what attracts people to your organization – what’s their link to you?
  • Share stories with impact.
  • Invite them into your organization – engage them through dialogue, tours, events.
  • Create meaningful volunteer opportunities and ask them to volunteer.
  • Ask them for their advice.
  • Repeat as often as needed.

Julie Mikuska


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